Braintrust works across mediums to concept and deliver comprehensive advertising campaigns that span print, out-of-home, digital, radio, and television. As a modern agency, Braintrust works within budgets from $1,000 to six figures to create a robust video presence to build your brand on television, web video, social media video, and animation. Some examples of video work is linked below. Thanks for having a look.
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Broadcast Projects
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The LINQ Hotel & Casino
Seeking a long-form video piece for use as part of their online brand-building campaign, The LINQ Hotel & Casino enlisted Braintrust to concept and produce a video that showcased the diverse deliverables of the Strip property and appeal to both a “party crowd” and a more conservative guest. The solution was a side-by-side juxtaposition to show everyone that their LINQ experience could be completely customized and the epitome of “You do You.”
El Cortez Hotel & Casino
A locals’ favorite casino in Downtown Las Vegas, Braintrust manages the broadcast production and media buying for the El Cortez. The locally broadcast TV spots highlight the deals and promotions of the casino and appeared on broadcast and outdoor video boards.
Mobbed Up
Embodying their Vintage Vegas feeling, Braintrust created and produced two radio spots for El Cortez in Downtown Las Vegas. Each script paid homage to their mobster heritage, while promoting their classic room accommodations, looser slots, and great service – born from the good ol’ days.
30 Second Spot:
15 Second Spot:
Xyience Energy Drinks
The official energy drink of the UFC at the time, XYIENCE energy drinks selected Braintrust to concept and produce its broadcast advertising and manage its advertising budget across broadcast, print, digital, and OOH. The broadcast spots were aired on local and regional stations in nine markets across the United States and served to help increase Xyience sales by 17% YOY.
Wolfgang Puck
Braintrust managed the social media and digital strategy for Wolfgang Puck. As part of the campaign we created a new animated visual video identity to showcase featured Wolfgang recipes. The animations helped to increase the total number of organic impressions by 109% on Facebook, 13,413% on Twitter and 1,742% on Instagram.
Ethel M Chocolates
As the agency of record for Ethel M Chocolates, Braintrust manages the brand strategy, creative, and media buying for the division of MARS Chocolates. To showcase its holiday offerings, Braintrust concepted and produced this holiday spot with a special guest star from the North Pole.
#ActsOfSweetness
For Valentine’s Day, Braintrust created an experiential activation that would show how much joy a simple piece of chocolate could deliver. The Ethel M “ATM” allowed people to exchange acts of sweetness for Ethel M sweet treats. Luckily we had the cameras rolling and the video generated more than 600,000 online views on Facebook, YouTube, and other online channels.
#MothersDay
Mother’s Day is a vital sales period for Ethel M. To help them connect with their online audience, Braintrust concepted, wrote, produced and distributed this heart-warming digital video.
#VGKSuperFan
Ethel M is an official sponsor of the Vegas Golden Knights. Leveraging their presence at the T-Mobile Arena, Braintrust produced a viral video for social media that was low on budget, but high on hometown spirit.
Pahrump Tourism
Over the past five years, Braintrust has worked on behalf of the Town of Pahrump to create an integrated advertising campaign that would increase visitation to the rural community just 60 miles west of Las Vegas. Part of the campaign included a series of web videos that highlighted different aspects of the Pahrump experience. Our campaign has helped to increase Pahrump Room Tax revenues by more than 200%.
Luxe City Center Hotel
A boutique, independent hotel located directly across from L.A. Live in Downtown Los Angeles, Braintrust concepted and produced a property promotional video for use on website and digital media. The result was a lively and fun video that featured sights of the hotel and Downtown Los Angeles, and had an original music track.
V&T Railway
An iconic attraction in Northern Nevada, the V&T Railway is a period-authentic train ride that whisks guests back to frontier times while transporting them from Virgina City to Carson City. Braintrust worked with V&T Railway to concept and produce a new advertising campaign, including a new television spot to be used in digital and broadcast media. In addition, Braintrust manages the media buy for V&T across television, radio, print, and digital.
The Roosevelt Hotel, New York City
A renowned historic hotel in the heart of Midtown Manhattan, The Roosevelt Hotel tapped Braintrust to create a compelling new video asset to showcase its group sales and F&B offerings. Working with a limited budget, Braintrust concepted and produced a long form video to be used across website, social media, and in-person sales presentations.